It seems these days the only way to test whether a man truly is a man, is whether he can put away vast quantities of most indulgent grub around. So, just in case any of our readers need to reaffirm their masculinity (or just fancy stuffing their faces with some bloody tasty meat), here's some of the UK's top eating challenges.
The Wicked Waffle Challenge
Wicked Waffle - Portsmouth
What is it? From Portsmouth's premier gelato and waffle bar comes this mountainous man-dessert. It's comprised of four fresh waffles and 12 scoops of ice cream, topped with cream, chocolate sauce, and - of course - flakes.
What do I win? Brain freeze like you never thought possible. Plus, if you finish the challenge in 45 minutes, it's free. If not, it'll cost you £25.
The Sloppy Jo Burger Challenge
Smokin Jo's - Attercliffe, Sheffield
What is it? A burger of epic, artery clogging proportions. Six steak burgers, 1lb of smoked pulled pork, 8oz of chilli con carne, 1lb of crispy bacon, and 8oz of Montery Jack cheese. And a side of chips and onion rings, naturally.
What do I win? You'll eat for free and get a t-shirt. If you fail though, you'll go on their "Wall Of Shame".
999 Emergency Breakfast
Double Barrel Real Steakhouse & Grill - Rotherham, South Yorkshire
What is it? A fry-up so gargantuan, there will be some leftover for the paramedics when they're called out after your inevitable heart attack (the clue's in the name). Ten eggs, ten sausages, ten bacon rashers, and all the trimmings.
What do I win? A voucher for a free starter or dessert. Which won't be much use when you're dead, will it?
Hot Wing Challenge
Red Dog Saloon - Hoxton, London
What is it? Six chicken wings made with fresh Naga Viper Chillis. No drinks are allowed to be consumed. You must wear gloves. You must also sign a waiver. Yes, this is serious business.
What Do I Win? The knowledge that you're one of an elite few actually man enough to finish the challenge. Plus the mandatory t-shirt.
Love Me Tender
Blackfoot Restaurant, London
What is it? Southern BBQ style rack of ribs - cooked just how Elvis would have liked them. And he should know something about eating big - he popped his clogs and matching jumpsuit while sat on the toilet because he was such a massive fat mamper.
What do I win? Nothing. But it will cost you £14.50. Worth every penny though, trust us.
72oz Steak Challenge
Hoggit & Hoof - Newbury, Berkshire
What is it? Pretty self-explanatory. Translates roughly as "shit loads of rump steak". Fifty quid's worth, in fact.
What do I win? You'll eat for free if you finish it within an hour. But there are rules: no leaving the table, no sharing, no assisted carving, and no shitting yourself at the table. (OK, we're assuming that last one's a rule - it's just common sense.)
Widower Curry Challenge
Bindi Restaurant, Grantham, Lincolnshire
What is it? Allegedly the "world's hottest curry", the appropriately named Widower contains 20 of the near-atomic Naga Infinity Chillies. Chefs prepare it wearing goggles and face-masks, and the first man to ever conquer it suffered hallucinations during the challenge.
What do I win? A seriously sore arsehole for the rest of the week.